Travis Lim

Co-Director
Principal Digital Strategist, SIA
Principal Digital Strategist with a proven track record in leveraging digital technology to enhance business performance and drive transformation. Travis partners with cross-functional business teams to identify and implement digital solutions that accelerate growth and streamline operations. Prior to his current position, Travis was a pioneering member of the digital innovation lab, spearheading digital innovation efforts across the airlines group and engaging with the innovation ecosystem, to explore and launch new capabilities with digital for the airlines group.